"My sales team recently took Tom's course on the Psychology & Philosophy of Cold Calling... and as most salespeople will attest to, this 'necessary evil' can often be the most difficult part of the job. Through a combination of lecture, roll play and live calling, Tom demystifies the cold calling process by helping to provide the right mindset, questioning and scripts. An added bonus was the 'back to basics' approach to selling. Although many in my team have been selling for years - with strong success, this course was the perfect way to refine their efforts and refocus their commitment."
Colin M (Director, Large Enterprise Sales - Lenovo Canada)